Me versus You
Contrasts running through my mind as we head off for a long holiday weekend…
- Me vs. You
- Price vs. Value
- Features vs. Benefits
- Know-How vs. Know-Why
- Cheap vs. Bargain
- Luxury vs. Premium
- Marketing vs. Sales
Looking forward to meeting with Chad Root from Spearhead Sales in early June. Want to flesh out ideas for some “creative destruction” of business valuation services in Michiana.
Tags: Marketing
